Euro Disney

1-How do values and lifestyles of European consumers take issue from those of consumers in the US? Discuss the Disney failure to address the European consumers preferences based on the respective values and lifestyles. European travel and entertainment consumers differ a isthmus when compared to US singles. To begin with the culture of European consumers is very distant from that of the Americans. In fact, Europeans are appalled by the modern American culture. They see it artificial, dull, crass, crude, and spirit-less. This difference in cultures imposes variations in the values and lifestyles. Europeans value history, while Americans value fiction. Mickey shrink which is the main character of Disney might non be of the aforementioned(prenominal) importance to the french people as the Hunch bear out of Notre boo for example which is a French character that represents a range of the French culture. While Americans take a lot of mini vacation breaks, Europeans actua lly prefer to take dour vacations to explore new places. The same is applied to Restaurants and dining habits. swish American restaurants are considered to be very unusual and uncomfortably strange for the taste of the Europeans. This is not to mention that Europeans un-like the Americans do not habituate themselves to eating gourmet meals on family vacations.

The spending is give appearance allocated to the travel arrangements. Additionally, wine is considered as a very true part of the European culture, a wine serving café has to be located in any entertainment venue. On the some(a) other hand Americans do not need to reserve wineries or wine serving cafes in family entertainme nt parks. In step-up to the above me! ntioned differences, Europeans themselves cannot be all grouped into one pagan group. The Northern European Scandinavian countries have a ill-tempered culture, values, and lifestyle that differs from that of the UK, or the French culture or the Latin culture of Italy, Spain & Portugal. As mentioned above Europeans do not find...If you involve to get a full essay, order it on our website: OrderEssay.net

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